for Creating a Professional and Informative Website:
you selling something, educating your audience, is it meant for entertainment,
etc? Let your objective guide you. Be specific.
add unrelated material.
Determine Your Audience:
this as your guide when deciding what your page will say.
and Educate Your Audience:
is unique about your product?
to show why someone would be interested in it.
what your competitors are doing. Use their good ideas and do it
better, express it clearer, make it more attractive.
your product or service well. What is it? What does it do?
is it for? How can someone benefit?
your brochures, press releases, news articles, etc., have been working
well, use them.
what your web page will consist of? Text, forms, guestbooks,
links, graphics, backgrounds, icons, sound, etc.
"Hot Links" to Other Websites:
links to other web pages to enhance your site.
time and money by not having to recreate similar information.
over-do it. Include whatís important or what will enhance your page.
sure all your pages link to each other, your community, and other
address do you want published, i.e. home, business, P.O. Box?
phone numbers do you want published?
e-mail address do you want published?
you want to keep personal information separated from business?
pages short and simple - remember that other countries (if that is a
may not have sufficient bandwidth to allow fast loading of
graphics or pictures.
pictures use the lowest resolution, without compromising them,
for fast loading.
sure the text is clear and understandable.
you have a lot of information to show - it is better to split that information into
a number of linked pages rather than one big one.
a counter that keeps track of your hits.
to other pages that are relevant to yours; web rings, if appropriate.
advertising space on the web.
active in News Groups & Mailing Lists.
ads in Internet Classifieds.
your e-mail address and URL on company advertising, stationery and
out Press Releases to various newspapers.
a Company to send ads via E-mail.
a company to promote your web site.
KL Designs to register your site individually with selected search engines.
This insures proper registration with specific, rather than general information
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